La gestión de la Responsabilidad Social Universitaria en página web y redes sociales de las Universidades de Ecuador

Abstract

Social responsibility plays a very important role in business, so their actions are also facing universities as part of society that is a public directly affected by the actions of the same. Before the employment of university social responsibility, educational authorities must effectively communicate their responsible actions, using media such as social networking and website have been revolutionary today as communication and image generation. On this basis the present research seeks to improve Ecuadorian universities how have employed social responsibility, always focusing on generating public welfare objectives and society in general over the years.