La radio en la pantalla, caso de estudio Ecuado

Abstract

For years, the radio tuners have been evolving so that they can condition the production, distribution and consumption forms. In the era of the Internet is when this change has been mostly felt, since the radio no longer only finds a space to carry sound, but also supports video, images and text. Analyzing the radio on the screen is, knowing how this medium is creating a new facet, of which very little information is available; Being a new tool today it can be said that it is more than a digital speaker of conventional radio, because through the screens allow greater interactivity and offer new communication systems. For this reason we have analyzed some of the Ecuadorian radio stations, and later we proceeded to analyze the distribution of the multimedia elements that offer besides determining the trends that the radio on the screen gives us to know the future of this medium