Plan estratégico de desarrollo turístico para la Asociación “San Antonio” perteneciente a la parroquia Puerto Bolívar, del cantón Machala, provincia de El Oro

Abstract

The present research work was carried with the San Antonio Association belonging to the Puerto Bolívar in the parish of Machala, between April 2016 and January 2017, which included an inventory of touristic attractions, through which 2 natural attractions and 2 cultural attractions were identified. A socio-economic analysis was also made of the current infrastructure in the area and the project approach. A strategic plan for tourism development was planned, that will allow to promote participation in sustainable tourism through the development of projects starting in the training partners for the development of tourist activities such as birdwatching in the Guajabal estuary, whale watching and a visit to the Santa Clara Island Wildlife Refuge, this will allow the growth of the association, to improve the sustainable use of the mangrove and the quality of life of the partners.