Propuesta de modelo Balance Score Card a la Dirección de Operaciones de la Universidad Técnica Particular de Loja, año 2016

Abstract

Today's enterprises are in continuous changes both external and internal, in such a way that direct them frequently apply models that adapt to your needs, both to improve the productivity of their employees and to develop good management indicators. Balance Score Card model is of great help to translate the skills and shortcomings of the company strong objectives and strategies, and through the use of indicators power the same productivity. Thus, the object of this research is to design a proposal for implementation of model Balance Score Card in the direction of operations of the Universidad Técnica Particular de Loja. The methodology used is based on the review of relevant scientific literature, and the application of formats of interviews aimed at directors, managers, coordinators of different units of the UTPL; this with the purpose of obtaining real and up-to-date information enabling to achieve the goals. The main results are presented in a matrix of indicators and progress report, as well as in a strategic map.