Análisis de las herramientas administrativas – financieras para la toma de decisiones a corto plazo y aplicación en la empresa de producción “Panadería y Pastelería Santa Elena” de la ciudad de Zamora Chinchipe, año 2014

Abstract

This thesis project is developed on the basis of analysis of the administrative tools - Financing for making short-term decisions and implementation in the production company " Baking Santa Elena town of Zamora Chinchipe, 2014 " It will also allow us to get contact and study the reality of the company for which the observation, document collection and interviews in order to collect and record data on production costs then the analysis obtained to help guide applications tools as applied : equilibrium point, marginal analysis sensitivity analysis, cost-volume relationships -utility , for making short-term decisions . It is important to apply these administrative tools - financial and underlying short-term decisions in business to based on their reality projected into the future.