Evolución y Prospectiva del Periodismo Digital y su relación con la formación periodística ecuatoriana en la ciudad de Ibarra

Abstract

Digital native media in the city of Ibarra, located in northern Ecuador, way into social networks; compete with 18 traditional media that exist in the area, migrating content to the Web. This article demonstrates the training and application of such knowledge in the newspaper company, with reference to the characteristics of digital journalism. Two universities offer training in communication / journalism, despite this, the development in digital scenarios is still slow. The journalists involved basic editing software dominate this as a complement to academic and self-training. 75% of respondents believe that the company gives professional and personal stability, although labor and economic incentives are not attractive. 67% of digital media studied have three to five characteristics of digital journalism, highlighting: multimedia, hypertext and interaction. The most used alternative means Facebook and Twitter.