Consumo y usos de medios de comunicación en estudiantes universitarios en tiempos de convergencia período mayo de 2015 en la Universidad Escuela Superior Politécnica del Litoral, ESPOL.

Abstract

It is very pleasant for me to deliver this academic research work that seeks information about the consumption of traditional and new technologies massive communication media in convergence time by the Escuela Superior Politécnica del Litoral’s students in the period may 2015, applying the use of a questionnaire which contains six sections including 53 issues in 23 questions. The six sections cover the topics: respondent’s informative data, their personal and families revenues, communication/information technologies data, entertainment and some media applications. Results discovered and described that ESPOL’s students are mostly concentrated between 17 and 22 years old level, they dependent on adjusted funding of their families to study, but are mostly owners and consumers of several media, both new technologies and traditional, which makes it highly simultaneously and they browse the Internet looking for more information and work purposes. They access to Facebook in a percentage of 99%, daily by 76%, several times a day with entertainment purposes with their friends who live in the same city.