Análisis de las herramientas administrativas – financieras para la toma de decisiones a corto plazo y aplicación en la empresa de producción “DISERVAL” Interiorismo más Mobiliario, de la ciudad de Cuenca, año 2014

Abstract

This work has been developed, framed in the production process of small and medium enterprises, explores the knowledge necessary for the proper comprehensive analysis of the situation of Diserval, studying the environment in which it developed, its image, its goals and objectives , its productive horizon, focuses on the production process, reviewing how they are functioning administrative and financial tools, including the different variables that make up the production, after that subjected to different simulations that allow appreciate the change in income producing perceived in its production level and how these techniques could be used in decision-making strategies for short-term decisions. Finally conclusions and recommendations are issued to increase its production efficiency Diserval observing them will improve efficiency in decision-making and the approach of long-term goals.