Consumo y uso de medios de comunicación en jóvenes de bachillerato de la Unidad Educativa Chunchi del cantón Chunchi, provincia de Chimborazo, en tiempos de convergencia, período octubre-noviembre de 2015 /

Abstract

This research seeks information on the consumption of traditional media and new technologies in convergence time by high school students in the Education Unit Chunchi, October-November 2015. consisted of a survey that was applied five sections with 58 questions. Within the sections they consisted topics such as: Informative data; income; data communication technology / information; leisure and some media uses. With the results of this research found that high school students in the Education Unit Chunchi, mostly consume various media such as watching television, listening to radio, reading periods, magazines and books, but also use new technologies such as cell, where mainly listen to music in MP3 format and are connected to the Internet for pleasure and information. They also use the social network Facebook being the most popular. Most are connected, sometimes in the week and its main use is to keep in touch with family