Responsabilidad social empresarial en los hoteles de primera categoría de la ciudad de Loja año 2015.

Abstract

This final work called "Corporate Social Responsibility in first class hotels in the city of Loja, 2015" had like main objective to determine, through consultation with senior management of hosting companies better categorized in the city of Loja, what kind of relationship CSR has its ethical and environmental approaches, in addition to learn more about how policies related to social responsibility of companies in this sector are handled. The methodology used was based on the application of surveys with scales Likert top managers of companies in this sector, then process that information seeking relationship between CSR policies and their environmental and ethical approaches through a correlation analysis and linear regression. It was found that CSR policies in hosting companies first class of the city of Loja, are explained directly by tilting its managers to practice ethical responsibility actions rather than actions of environmental responsibility.