Creación de una empresa organizadora de eventos sociales en el sector norte del Distrito Metropolitano de Quito

Abstract

Abstract: The objective of the thesis project is to determine the possibility to create a company which activity will be to organize social events within the Metropolitan District of Quito. During the market research were applied surveys to a portion of population in the northern sector of Quito city in order to identify the preferences of probable clients. It was observed that it is feasible for the new service proposal to be accepted in the current world of social events. The financial analysis established that the required initial Budget for the Project is US$ 45,000.00.; 60% is own contribution and the remaining percentage is contribution of two partners. The company will be established as "limited company"; this contract is appropriate for small and medium sized companies since the shareholders do not have to pay with their personal patrimony in case of business debts. The net present value (VAN) gave a result of $17.552,46, which is a positive indication that the business will be able to generate income, ensuring return of the invested capital. The internal rate of return (IRR) showed a percentage of 27.03%, this demonstrates that the project is viable.