Impacto de la pandemia COVID-19 en el desempeño financiero de las empresas turísticas, de transporte y comercio de la provincia de Loja -Ecuador

Abstract

Abstract: The purpose of this research will be to determine the impact that the COVID-19 pandemic will maintain on the financial performance of companies in the tourism (I), transport(H) and commerce (G) sectors in the province of Loja -Ecuador. The quasi-experimental method was changed, in addition to descriptive research, it allowed a comparative study of the financial statements from 2017 to 2020, working with 28 companies, of which 11 belong to the commerce sector and 17 to the transport sector. The projection of each of the financial indicators for the year 2020 will be shown, in the commerce sector most of the projections were positive compared to the real year 2020, with the exception of the Gross, Net and Operating Margins. In the transportation sector, it turned out that the Counterfactual year exceeded the real year, except in three indicators. In summary, most of the financial indicators showed a positive impact with respectto the actual sales generated in the year 2020, however, in most of the indicators they reflected a low performance.