Propuesta de una aplicación móvil basada en el Modelo Gronroos como aporte a la gestión de historias clínicas y agendamiento de citas para el consultorio Médico Santa Marianita, cantón Chunchi, año 2022

Abstract

Abstract: The purpose of this study is to make a proposal for a mobile application for scheduling appointments for the Santa Marianita Medical Office, Chunchi canton, based on the Gronroos Model as a contribution to the management of medical records. The methodology, which was used for the development of the work, was based on the inductive method and a descriptive investigation. A market analysis and a survey of citizens of the Chunchi canton were carried out. A value proposition was structured considering the Canvas Business Model, represented by a mobile application prototype, which was evaluated by focus groups of doctors, IT specialists and patients. As a result, 98.9% of the people mentioned that they would use a mobile application to schedule medical appointments and the same proportion consider that a mobile application can be useful for people or patients who cannot physically move to do the scheduling. . It is concluded that scheduling appointments through the mobile application will allow expanding the scope of medical office services and satisfying the needs of patients.