Análisis de las fuentes de financiamiento y el crecimiento empresarial de las microempresas de la provincia de Loja, año 2015 - 2020

Abstract

Abstract: The objective of this work is to analyze the sources of financing and business growth of microenterprises in the province of Loja, year 2015 - 2020. The research uses a mixed qualitative and quantitative approach, analytical deductive method, and longitudinal non experimental research design. Financial data is taken from 36 microenterprises, which present consecutive information in the six years of study, applying financial indicators to measure business growth as fixed asset turnover, evolution of human resources and net profitability of sales, as well as profitability indicators were also applied as a complement to this research for which profitability on assets (ROA), financial profitability (ROE), with which business growth and financing were determined. Additionally, an investigative survey was applied to microentrepreneurs, with the purpose of collecting qualitative information to determine the factors that influence companies to request financing, obtaining as a result that the internal source is their greatest source of financing, in addition it could be determined that from 2018 to 2020 microenterprises have not had economic growth and that the most influential factor to seek financing is the opportunity for growth.