Análisis comparativo del impacto del COVID-19 en la ciudad de Guayaquil en los años 2019-2021. Caso de estudio AIRBNB Guayaquil

Abstract

Abstract: The lodging sector is a sector of great relevance in the economy of a nation, generating income through the supply of spaces for the overnight stay of national and foreign guests, as is the case of the Airbnb platform, however, during the pandemic the dynamics had negative repercussions. The present research aims to perform the analysis of the impact that the COVID-19 respiratory disease had on the lodging sector of Guayaquil in the period 2019-2021, the methodology applied is quantitative with the collection of data obtained from the AIRDNA platform with 2014 active establishments and from the Ministry of Tourism that allow the comparison with the traditional hotel sector with 123 registered establishments. The results showed that users prefer to stay in spaces offered on Airbnb in Guayaquil, where the average rate is better than hotels, despite the fact that during the COVID-19 pandemic the supply of places was reduced, therefore, an action plan is formulated for the sector under analysis.