Diseño de un modelo de gobierno corporativo para la empresa CORPOIMPEX S.A., en la ciudad de Cuenca. Año 2023

Abstract

Abstract: The present investigation is based on the development of the Design of a Model of Corporate Governance for the company Corpoimpex S.A. of the city of Cuenca, which is dedicated to the marketing and sale of medical equipment and supplies. The design of the present study is a descriptive investigation based on a case study, with methodology mixed: quantitative and qualitative; Likewise, the methods that were applied were: inductive and deductive with a synthetic analytical approach. Inside the study for the methodology quantitative, direct observation was used and for the qualitative methodology a interview with the general manager, who covered the three areas present in all companies relatives, which are: family, company and property; On the other hand, a survey was carried out employees to find out their perception of corporate governance. the uprising of primary and secondary information allowed to carry out the case study of the company Corpoimpex S.A., developing a corporate governance model and determining key strategies that the company must implement to build a solid structure of appropriate governance that is sustainable in the long term and that allows it to remain in time.