Diseño de una Herramienta de Medición del Empoderamiento de las mujeres basado en las dimensiones de recursos, agencia, logros y emprendimiento. Caso de estudio: ciudad de Loja r

Abstract

Abstract:The present investigation is about the design of a measurement tool of empowerment of women. It is centered on four pillars, namely agency, resource, achievements and entrepreneurship as a transversal. The state of the art shows that there is little research focused on the topic of entrepreneurship and female empowerment at the local level and national, so there is a need for a comprehensive tool to assess the female empowerment. The minimum viable product (MVP) will consist of a questionnaire structured to evaluate said empowerment in the four dimensions before mentioned. To ensure sustainability, a business model based on an analysis consultancy specialized in social issues such as gender investigations, offering personalized services. The analysis and growth strategy seek to identify potential markets, strategic alliances and marketing strategies. This investigation contribute to promoting gender equality and the empowerment of women in various social spheres.