Análisis de contenidos foto periodísticos de los medios escritos en Ecuador caso red social Instagram

Abstract

Abstract: The research aims to examine the photojournalistic content of written media on the Instagram accounts of El Comercio, El Universo, and El Mercurio in search of indications of trivialization in these newspapers in order to gain space on the social network. A analysis sheet with 17 variables was designed to collect information such as the type of images, evidence of retouching, presence of text, double pass, style, news coverage, gender of the main photographed person, relevance of the main subject, image trend, photojournalistic genre and theme. 766 posts corresponding to the month of October 2022 were collected and examined, and it was found that examples of trivialization of content were very low in comparison to content of social, political, cultural or economic importance, suggesting that these written media use trivialization practices at a very low percentage and dedicate a large part of their content to relevant topics for their audiences.