Guía del desenvolvimiento actoral en las productoras audiovisuales de formato digital de bajo costo

Abstract

Abstract: With the rapid transformations and constant innovation of digital production today, acting has acquired a new relevance in a specific context in low-cost productions. This research is of a mixed type, both qualitative and quantitative, through the application of interviews directed to independent low-cost producers and surveys applied to empirical actors, all to contribute to the development of a "Guide for Social Media Actors", which is designed to provide practical and accessible tools to improve acting performance in this new era, develops a review of the main differences between acting in theater, film and digital production, as well as tips and techniques to improve acting performance in a limited environment. Additionally, an audiovisual platform was developed that offers practical exercises, examples of success stories and additional resources to help both novice and experienced actors. It is concluded that the use of this guide, thanks to its adaptability, allows to maximize the available resources, innovate and improve the productions made, without large financial investments.