Estrategias logísticas de transporte y distribución para impulsar la competitividad de la empresa D y R Materiales de Construcción periodo 2021-2022

Abstract

Abstract: The logistics with in the transportation and distribution of companies engaged in the distribution of products, play an important role in organizational and commercial development so this work was done with the aim of developing logistics strategies for transportation and distribution in the company D y R Materiales de Construcción, to boost competitiveness and administrative efficiency, which was conducted in the city of Catacocha. The necessary information for the present study was taken from two main subjects of the company, the general manager, as well as the transportation department formed by 5 employees, to whom an open interview and a survey were applied respectively in order to know in depth the situation of the company. Once the information was collected, it was analyzed through the inductive and deductive methods, which provided a clear diagnosis of the company's shortcomings and successes, thanks to which it was concluded that having transportation and distribution logistics strategies in a company boosts its competitiveness and its presence in the market.