Modelo de desarrollo empresarial sostenible en las pequeñas y medianas empresas PyMEs ecuatorianas de la Zona de Planificación 3, año 2018.

Abstract

SMEs are an important contribution to the dynamism and growth of the economy as they are a source of employment, entrepreneurship and innovation, therefore the Penta-dimensional Model of Corporate Sustainability was applied, which identifies basic factors that generate sustainable SMEs through the following dimensions: global management, competitiveness, relationships, impacts (economic, social and environmental) and transparency and communication. This research involved small and medium enterprises in Planning Zone 3 and is part of a puzzle project applied in 9 planning zones of Ecuador. Within the SMEs in Planning Zone 3, there is an excellent compliance with legal obligations at the time of carrying out their activities, the increase of customers and sales has allowed them to be profitable, they are productive and efficient showing a good level of competitiveness, they cooperate and they collaborate with clients, suppliers, universities and business associations, additionally have the support of the community where they are established, among other results. In global terms, SMEs in Planning Zone 3 are sustainable in the framework of their operations.