La re-conceptualización del ornamento en la arquitectura moderna

Abstract

Abstract:The present work approaches the study of the modern heritage built in the city of Loja as a cultural asset, because it is considered a key element for society and culture from the 20th century onwards. The approach is made from the symbiosis of architecture - ornament that is transformed during the modern movement influenced by new technologies and the industrialization of the production processes of the new materials characteristic of this period. This is intended to contribute to the formation of a public awareness in a way that values the modern heritage of transcendent local and national significance, gathering information that allows to demonstrate the changes that architecture undergoes in Loja in an era of unrepeatable gold in the recent history of the architecture worldwide. Finally, the analysis of a local architectural project is carried out, in its ornamental conception with the arrival of a new architectural plastic, in order to graphically schematize the reconceptualization of the ornament in modern architecture.