Diagnóstico de gestión y propuestas de responsabilidad social empresarial para el adecuado desarrollo de las empresas distribuidoras de combustibles del sur de la ciudad de Cuenca, afiliadas a Petróleos y Servicios P&S, año 2018.

Abstract

Abstract:Commercialization of fuels is an important segment of the country s economic sector, an activity is closely related to sustainable development. Therefore, it has been necessary the analysis of company's social responsibility practices that contribute with the welfare of present and future generations. The study presents a proposal for the socially responsible business management in 3 service stations located in the south of the city of Cuenca afifiliated with the oil and petoleum fuels trading company P&S. based on the indicators of the ETHOS Institute, Which allowed to determine that socially responsible management model is not applied, so proposals are presented so that the fuel distriutors studied implement concrete and planned actions, so that their management is in harmony with sustainable development and framed in a Social Responsibility model. At the same time, the study allows us to be a reference for CSR for the other P&S partner companies in the city of Cuenca.