Implementación de estrategias socialmente responsables para la gestión administrativa en las asociaciones agro productivas en el Ecuador, año 2019. Caso de estudio: Asociación Red de Mujeres de Paute.

Abstract

Abstract:This investigation has as purpose the implementation of Social Responsibility strategies for the administrative management in the agro-productive associations of Ecuador, case study of the Red de Mujeres de Paute (RPM) association, the analysis of its impact on the local development of the city, whose purpose is to improve the administrative and productive processes of the organization. Citizen participation is a main axis in development projects for the zone. The RMP association is conformed for women in rural communities in networks that are involved in the participation process, with struggles, disputes, difficulties, rural women are an important actor that contributes to the sustainable local development of their communities and the city. The information has been developed through direct observation in visits to the organization, groups and workshops with surveys and interviews with actors and other documentation that validates the social impact of this work. This investigation allows us to study and analyze the RMP association in context, their productive and commercial projects, conflicts, deficiencies, etc. and based on this, the implementation of a socially responsible strategy plan for its economic, social and environmental administrative management is proposed.