Puesta en valor y conservación del patrimonio cultural: tradiciones y costumbres de la parroquia Cangonamá, cantón Paltas, provincia de Loja año 2020

Abstract

Abstract: The purpose of this degree work is to put in value the cultural heritage of the Cangonamá parish and to rescue those factors that make this community different and unique. Also, look for that theexisting cultures kept from generation to generation, likewise, aims to give the corresponding value to the movable and immovable property that are registered in the INPC inventory.For this, a situational study was carried out within the tourism field, directly involving the community's inhabitants. In addition, surveys were applied and a focus group was carried out, in order to gather information necessary for the implementation of strategies, among them are: the execution of a promotional tourist video, a proposal to update the parish website, a proposal for gastronomic fairs and implementation descriptive labels based on the INPC protocol for movable and immovable property, in order to give this sector the value that it is currently losing.Finally, theconclusions and recommendations necessary for the present investigation are presented.