Factoring como estrategia de financiamiento e inversión en el sector empresarial en la ciudad de Loja, año 2021

Abstract

Abstract: Factoring is currently a support tool for companies, since it not only offers a financing and investment alternative, but is also a means that allows them to improve their administrative processes. The objective of this research is to identify what is the knowledge and perception that the business sector of the City of Loja has about this topic. To achieve this purpose, a mixed, qualitative, descriptive methodology was applied, since information is collected through the application of the survey, which is a form of 25 questions, structured in 4 sections. The main result is that 52% have knowledge about factoring, but this knowledge is superficial and theoretical, further increasing the possibility that companies do not know specifically and concretely about the subject. Finally, it is concluded that companies prefer the use of traditional financing sources such as bank loans, which are commonly the most used, which is why training is recommended for local entrepreneurs so that they know this tool better.