Propuesta de diseño de la plataforma activa tu vida de entrenamiento virtual inteligente y personalizado para adultos mayores

Abstract

Abstract: The Activate your life platform seeks to promote active aging through intelligent and personalized virtual training designed to improve the quality of life of the elderly. Using technology, this proposal focuses on offering wellness programs tailored to the physical, cognitive and emotional needs of users. Its strategy includes accessible design and motivating content, promoting an integrated approach that includes physical, cognitive and social activities. The project consists of three phases: prototype development, adjustments based on feedback, and official launch supported by digital marketing campaigns. Indicators of success include the number of registered users, program adherence and impact on participants' health. To ensure sustainability, an affordable subscription model and partnerships are proposed. In addition, the platform has potential for expansion, integrating services such as telemedicine and nutritional counseling. In short, Activate your life seeks to transform the well-being of the elderly, promoting active and healthy aging through innovative digital solutions.