Descifrando el camino al éxito financiero: factores que moldean la elección de la carrera en Finanzas en la provincia de Esmeraldas, cantón Quinindé, parroquia La Unión, año 2024

Abstract

Abstract:The purpose of this research is to analyze the factors that influence the choice of the Finance career in third-year high school students from La Unión parish, Quinindé canton. This research is descriptive with a non-experimental-cross-sectional design based on a mixed approach. Structured surveys were used that assess different constructs, such as interests and preferences, family influence, and perceptions about the career in Finance. The survey is applied to a sample of 374 students from the La Unión parish, who were enthusiastic about the expectations and levels of interest they maintain about the career of Finance, educational factors, vocational and job expectations, taking into account the opportunities offered by the financial field. In relation to family influence, the results revealed that, although family support is a significant factor, it is not relevant to this research. The factors that are decisive for the choice of a career in finance depend on the interests and perceptions, as well as on the educational, vocational and professional expectations that the student maintains for the choice of a university career.