Diseño de estrategias de mejora de la cultura organizacional en la empresa SARAGUROSNET, basado en el modelo OCA, año 2025

Abstract

Abstract: This research focuses on designing organizational culture improvement strategies at SaragurosNet, aiming to diagnose the current and preferred culture of employees. The study was based on a quantitative approach and is descriptive. Deductive, inductive, analytical, and synthetic methods were employed. The OCAI was used for data collection. Additionally, the research sampled 18 company employees to understand their perspectives on the research topic. After collecting data, all the results were analyzed, revealing that the company's current culture leans significantly toward a market- and clan-based culture, characterized by promoting competitiveness, results, and fostering a family atmosphere and collaboration. Regarding the preferred culture, the adhocratic and clan culture stands out, reflecting a deep desire for the integration of innovative leadership, continuous development of human capital, and collaboration.