Determinantes de la rentabilidad de las Pymes ecuatorianas: provincia El Oro, sector H492, periodo 2023

Abstract

Abstract:.This study analyzes the factors influencing the profitability of companies in the H492 land transportation sector in the province of El Oro, Ecuador, during 2023. Two financial indicators were used: Return on Equity (ROE) and Return on Assets (ROA) to measure profitability. Using multiple linear regression analysis, the effect of four variables was evaluated: debt, liquidity, size (logarithmic), and company age, with a sample of 88 observations. The results show that debt has a positive and significant effect on ROE, indicating that companies that manage their debt well can achieve higher profitability for their shareholders. Company age also has an influence, but negatively and with lesser force. In contrast, the ROA model was not significant, as no variable clearly explained return on assets. This suggests that other factors should be considered when understanding ROA. Overall, the findings can help companies make better financial decisions, especially regarding the use of debt and the need for modernization in older companies.