Factores socioeconómicos que influyen en la percepción y práctica del consumo responsable en las comunidades urbanas del Cantón la Concordia, periodo 2024.

Abstract

Abstract: Responsible consumption refers to the selective and wise choice of products to be purchased, taking into account their impact on society, the environment and the economy. This research determines the influence of socio-economic factors such as education level, income, gender and age on the perception and practice of responsible consumption. This led to the conclusion that the variables that most influence responsible consumption are age, level of education and gender. The youngest and those over 60 years of age are the ones who most frequently practice responsible consumption, with those who have a higher level of academic preparation attributing great importance to environmental certifications, as well as coinciding with their incidence in the practice of consumption. Likewise, women are predominantly motivated to make conscious consumption practices habitual, as well as their impact on caring for the environment. In general, the consumption patterns are well marked, as well as the high level of initiative for responsible consumption practices, and the persistence of limiting barriers such as access and cost. The educational level of the participants is high, and therefore their perception on the subject is considerably good.