Determinantes de la rentabilidad de las Pymes ecuatorianas: provincia Pichincha, sector M702, periodo 2023.

Abstract

Abstract: This study analyzes the determinants of profitability for small and medium-sized enterprises (SMEs) in the M702 sector in the province of Pichincha, Ecuador. This is in the period 2023. The research arises from the need to understand which internal variables affect the financial performance of these organizations, considering their importance in the generation of employment and economic dynamization. Its methodology was focused on a quantitative, correlational approach and non-experimental design, in addition to which a multiple linear regression model was used to evaluate the impact of indebtedness, liquidity, capital stock and seniority on two key profitability indicators: Return on Assets (ROA) and Return on Equity (ROE). On the other hand, the results show that the age of the companies has a significant and negative relationship with ROE, indicating that younger companies may face greater challenges to consolidate their profitability, while size showed a positive, but not significant, relationship. In the same context, liquidity and indebtedness variables did not show a statistically significant relationship with profitability. Finally, it is concluded that the age of the company is the most influential factor, which suggests the need for technical support to young companies. This research provides important inputs for making strategic decisions and formulating public policies aimed at strengthening this sector in Ecuador.