Las narrativas expandidas del proyecto documental Loja magia cultural: los personajes del teatro

Abstract

Abstract: This Curricular Integration Work explores the use of expanded narratives as a fundamental tool for the preservation and dissemination of the cultural heritage of Loja theater. Through the documentary project "Loja Cultural Magic: The Characters of the Theater", the trajectory, inspiration and life purpose of the artist Gina Daniela Ordóñez Ochoa is shown, examining her impact on the construction of the cultural identity of the region. The qualitative methodology worked on combined documentary research, in-depth interviews and an audiovisual production with transmedia resources, including 360° videos of the work "Othello" and a detailed characterization. The study demonstrated how this immersive and accessible approach fosters the appreciation of performing art, educates audiences about the complex theatrical process, and consolidates cultural memory, revaluing the legacy of pioneers such as Gina Ordóñez and the transformative role of theater in the community.