Determinantes de la rentabilidad de las Pymes ecuatorianas: provincia Pichincha, sector G464, período 2023

Abstract

Abstract: This study analyzes the determinants of profitability for SMEs in the G463 sector, located within the province of Pichincha, for the year 2023. Its objective was to identify which financial factors significantly affect the economic performance of these entities. Secondary data available from the Superintendency of Companies, Securities and Insurance of Ecuador were used in the research. Statistical techniques such as multiple linear regression were applied to the independent and dependent variables, including liquidity, indebtedness, company size, and company age. These variables were evaluated based on return on assets and return on equity. The results showed that return on equity and return on assets are directly influenced by company age, while liquidity and indebtedness do not have a statistically significant relationship. These findings indicate that younger entities tend to be more profitable due to their greater operational dynamism and lower cost structure. Furthermore, the study directly provides important information to improve financial management and support strategic decision-making within the sector. Commercial SMEs.