Situación de la empresa de comunicación y estado del bienestar integral de la profesión de periodistas y comunicadores en Quito, Ecuador

Abstract

Abstract: This research on the situation of media organizations and the overall well-being of journalists and communication professionals in Quito, Ecuador, analyzes labor precarity within the communication sector, with the aim of identifying the current professional conditions of those working in the field. A mixed-methods approach was employed, involving the collection of data covering legal, organizational, and human resources aspects as well as surveys and interviews with professionals in the sector. The findings reveal hierarchical structures common to media organizations, yet characterized by inconsistent human resource management and the presence of non-specialized personnel in strategic roles factors that undermine the practice of the profession. Evidence points to precarious working conditions including long hours, low wages, the need for multiple jobs, and high levels of pressure which negatively affect the well-being and performance of communication professionals, despite technological advancements and the recognition of their strategic role in communication. Furthermore, the study highlights the importance of continuous professional development, the ethical use of artificial intelligence, and the strengthening of soft skills. In conclusion, there is an urgent need to rethink labor policies within the sector to ensure a better working environment.