Análisis de las herramientas administrativas - financieras para la toma de decisiones a corto plazo y aplicación en la empresa de producción Crea Estilo Muebles de la ciudad de Ibarra. Año 2014

Abstract

This document was prepared for the purpose of performing an analysis of the financial situation of the company Crea Estilo Muebles, 2014, in order to analyze and implement administrative - financial tools that help to the company executives to take adequately short -term decisions, by implementing strategies that promote improved business competitiveness, profitability and ensure process efficiency. The project is divided into three chapters for which it was required to perform field research on the reality of business, collecting financial information provided by the accountant, as well as through interviews with the manager, accountant, personal carpentry and sales, to analyze and implement administrative - financial tools to help decision making in the short -term as eliminating product line or lowering their costs continue manufacturing it, or turn increasing the selling price; establishing pricing policies; implement a method of pricing based on costs; increase sales of products that generate higher returns and define optimal product mix.