Análisis de las herramientas administrativas - financieras para la toma de decisiones a corto plazo y aplicación en la empresa de producción GALVÁNICA Cía. Ltda., de la ciudad de Cuenca, provincia de Azuay, año 2014

Abstract

The work here developed is made in order to apply the analysis of administrative - financial tools for making short-term decisions and application in the production company GALVANICA Cia. Ltda., of the city of Cuenca, year 2014, the type of research that was applied is field research, obtaining the necessary data from the company, maintaining direct contact with its' reality, and we also obtained information from bibliographic sources. Through this study we seek to provide the company of general ideas of weaknesses so that their managers can focus on them and achieve convert them into strengths, which can improve the performance of their activities and their productivity, and to position the company in a better competitive position. Administrative financial tools is a series of modern techniques that allow administrators to make important and timely decisions to some kind of disparity or imbalance in processes such as production, economic, administrative, etc.; since that in the age we live in, the information and knowledge require us to take action more quickly, so it becomes necessary the use of trends and modern methods that facilitate us the functioning of the Organization.