Implementación del uso de las TIC’s en el desempeño de los negocios aplicadas a las PYMES ubicadas en la Zona Urbana del Cantón Jipijapa. 2015

Abstract

This research deals with the implementation of the use of Information technology and communication in business performance applied to small and medium enterprises in the urban area of the city of Jipijapa 2015 after the research process, were met all objectives, surveys was applied to diagnose the type of technological and communications infrastructure, the type of basic technological tools that require small and medium enterprises, promoting awareness of employers to the use of information technology and communication to employers for the use of information technologies and communication in order to improve business process management. The survey was applied to 27 business owners in urban areas: San Lorenzo, Miguel Moran Lucio, Manuel L, Parrales, and Guale. Research results show that by classifying businesses, predominantly those who run their business in the repair of vehicles and construction. In relation to infrastructure, mobile telephony and computer correspond to the basic infrastructure in these types of businesses. In addition, the area who own and use the technologies of information and communication corresponds to the administration, using the computer, followed by internet and internet.Finally a training workshop on the application of information technologies and communication in business performance arises.