Metodología para lograr una ventaja competitiva en procesos de internacionalización mediante el manejo adecuado de entornos interculturales de gestión.

Abstract

Having as background the global markets, this study proposes an organizational managerial methodology for Ecuadorian petroleum multinational companies, focusing in making out from the cultural diversity of their human resource, the key factor for their global strategy in order to achieve competitive advantage. This study included a random research over the employees’ criteria about: Human Resource and internationalization process, leadership, team work, communication and competitive level. As part of the proposed methodology, the creation of the Development and Multicultural Integration Unit is suggested. Starting with the Managing Director support, this Unit will follow as goals the development of multicultural competencies within the organizational philosophy; support the internationalization processes and impulse the multicultural working-learning teams, where innovative and creative thinking is pursued. This project gives the multinational companies and alternative managerial tool in order to get permanent success and continuous improvement from its Human Resource, based oncultural diversity and creating a motivating and an excellence working environment.