Análisis de las prácticas de innovación abierta en las pymes de la zona 7

Abstract

Open innovation is one of the practices that are currently being implemented companies in several countries to increase their profitability by creating new products and services that allow them to extend through to more niche markets. These practices are little known in Ecuador, for this reason a study was conducted to determine the open innovation practices running Pymes in zone 7, for it carried out surveys in the most populated cities that make up the study area (Loja, Zamora Chinchipe and Machala), obtaining as results that 94% of SMEs do not know or engage in any practice of open innovation, they still use traditional or linear innovation. Moreover, it was established that the factors preventing them innovate is the lack of funding. Also in our country especially in zone 7, it needs more support and there is great ignorance on the part of managers of Pymes about new practices, so that this work can help boost feasible strategies to in the near future open innovation practices applied in this area of the country. KEYWORDS: traditional innovation, open innovation, practical innovation, Pymes.