Propuesta para la creación de un estudio de tatuajes con un modelo innovador que adopte buenas prácticas ambientales para reducir la huella ecológica

Abstract

Abstract: Currently, the tattoo industry has experienced significant growth, without However, the process of making a tattoo involves the generation of contamination environmental due to the use of single-use inputs and materials. For this reason, we sought develop a different offer that addresses this problem through responsible practices. The proposal to create a tattoo studio with a disruptive business model and innovative, that adopts good environmental practices, is a very attractive idea. This approach has been based on interviews carried out with individuals belonging to the identified target group. The collection of this data and the elaboration of the prototype have allowed the realization of the business model. Through indicators and projections, the profitability of a tattoo studio that seeks be sustainable thanks to its responsibility with environmental care and customer health, fusing its services with personalized attention and the use of cutting-edge technologies such as artificial intelligence and augmented reality to provide a user experience unique and differentiated.