Minería de datos aplicada al uso de la tecnología en estudiantes universitarios. Caso de estudio: Universidad Técnica de Babahoyo

Abstract

Abstract: The present research is related to data mining applied to the use of technology in university students. Case study: Technical University of Babahoyo, which aimed to explore student technology use data university students applying data mining techniques to determine patterns of behavior and technology use profiles, in which the habits of navigation and recurring activities to the analysis of content consumption patterns online and the data obtained from the survey were analyzed in the R program using, nine clusters, using the elbow method or the silhouette coefficient. Where It was identified that in the patterns that have been highlighted for the Internet Trust profile presents a group that stands out is called Interactive. Therefore, if you don't know how to handle it properly you can fall into leisure or become addicted through online games. online, watching music videos or other topics, chatting on social networks, for that For this reason, it is necessary to adequately design training policies in institutions third level educational.