Estrategias para el fortalecimiento de las prácticas de Responsabilidad Social Corporativa en la Unidad Educativa Fiscomisional Daniel Álvarez Burneo de la ciudad de Loja, año 2023-2024

Abstract

Abstract: The present research titled Strategies for strengthening the practices of corporate social responsibilities in the Fiscomisional Educational Unit Daniel Álvarez Burneo of the city of Loja, year 2023-2024 has the general objective of designing strategies to reinforce CSR practices in the institution. This general objective is broken down into three Specific objectives: theoretically substantiate the relevance of CSR in institutions educational, diagnose the CSR strategies currently implemented and propose new concrete and applicable strategies. The research adopted a quantitative methodology with a descriptive approach, using deductive, synthetic and analytical methods. The study population included teachers, students and administrative staff, who participated through structured surveys based on the Construye País University model, adapted for the educational reality local. Finally, this research provides recommendations to improve and strengthen the CSR practices in the educational field. These proposals will contribute to the creation of a more ethical, responsible and sustainable environment, emphasizing the need to incorporate corporate social responsibility in educational institutions as a priority strategic and moral.