Manual de manejo de comunicación en crisis para el Gobierno Autónomo Descentralizado de la Provincia de Orellana

Abstract

Abstract: A crisis management manual offers a structured guide for rapid and effective action in adverse situations, minimizing the negative impact on the population and the institutional image. This document provides clear protocols, defined roles and communication strategies, facilitating decision making in the communication area of the Provincial Government of Orellana. In addition, it promotes constant staff training and the implementation of drills, strengthening institutional response capacity and resilience. The creation and adoption of this manual will not only improve crisis management, but will also increase community trust in local authorities, ensuring more proactive and responsible governance in Orellana.