Propuesta de Distribución Urbana de Mercancía en la Ciudad de Milagro

Abstract

Abstract: Urban freight distribution in Milagro presents significant challenges due to the lack of adequate logistics infrastructures and rapid economic and demographic growth. This problem results in traffic congestion, delivery delays and a decrease in customer satisfaction. This research addresses how to improve the efficiency of urban freight distribution in Milagro by evaluating existing infrastructures, designing optimized routes and implementing advanced technologies. Through a methodological approach that combines qualitative and quantitative methods, road infrastructure, urban mobility and the distribution chain are analyzed, involving local companies, municipal authorities and consumers. The results highlight the need to improve coordination between logistical actors, implement fleet management technologies and promote sustainable practices. Recommendations include improvements to road infrastructure, the adoption of electric vehicles, and route optimization to achieve more efficient, sustainable, and satisfactory distribution for the Milagro community.