Modelo de gestión administrativo para la planta de producción de snacks de plátano Zamora Chips en Zamora Chinchipe año 2014

Abstract

Abstract: The management model developed in this paper is a fundamental contribution for the company Zamora Chips, through this, the directives of the company will count with a tool which allows them to perform, direct, organize, and control the processes and decisions in a more efficient way. The planning of the company, where the mission, vision, values, perspectives, value proposals, strategies and goals are defined, give to the organizations involved, the entrepreneurial identity that is required, so that every beneficiary, partner, employees, and customers will be involved in an identity of solidarity, of organic and fare trade, to which the business belongs. This tool also proposes the autonomy on the company decision-making, so the directives and people in charge will be who set the guidelines and will establish the more suitable and efficient strategies, to generate profitability for the company with structural and functional organism designed for short and long term, which will be implemented in function with the growth of the market and the company.