Análisis del capital intelectual e innovación de las empresas del sector manufacturero relacionadas con la actividad de elaboración de bebidas de la ciudad de Loja. Año 2018

Abstract

Abstract: The objective of the research work was to analyze the intellectual capital (human capital, structural capital and relational capital) and innovation in the companies of the manufacturing sector related to the elaboration of beverages in the city of Loja for the year 2018. The descriptive methodology was used and a survey of 52 questions was applied to the managers of the 10 companies selected for the research. The results obtained show a predominance of family businesses related to the production of beverages. With respect to intellectual capital and innovation, it was evident that human capital and structural capital are the most developed; because the organizations have qualified personnel and a trusting and open work environment for employees is promoted. Emphasis should be placed on strengthening relational capital, promoting cooperation agreements with university institutions and companies in the same sector.