Competencia mediática en niños y niñas de 7 y 8 años de edad del subnivel de básica elemental de Educación General Básica. Estudio realizado en el 3er grado de la Unidad Educativa José Ángel Palacio año lectivo 2019-2020.

Abstract

Abstract: The present research work entitled: Media competence in boys and girls aged 7 and 8 years of elementary basic sub-level. Study conducted in the 3rd grade of the José Angel Palacio Educational Unit. The 2019-2020 school year had as its general objective: To diagnose the level of media competence in boys and girls aged 7 and 8 in the 3rd grade of the José Angel Palacio Educational Unit of the Province of Loja, in the 2019-2020 school year " The research was mixed, a quantitative analysis of the data collected in a survey applied to 29 children was required. With the information collected, a qualitative analysis of the problem detected was performed; where deficiencies around the media interactions of the studied population are highlighted, accordingly, methodological strategies are proposed to be incorporated in the teaching-learning process. Finally we can conclude based on the analysis, a high level of competence in the dimensions of language, technology, reception and interaction; while, in the ideology and values, production and dissemination and aesthetic dimensions, the interviewees show a low level of competence: The full development of these dimensions is necessary for a correct use of the existing media content and those that could be generated to optimize the academic development of these students.