Descifrando el camino del éxito Financiero: Factores que moldean la elección de la Carrera de las Finanzas en la provincia de Pichincha cantón Mejía año 2024

Abstract

Abstract: This research project arose from the need to determine what leads a student to choose a career in finance. A sample of students from the Mejía canton will be considered. Choosing a career is a crucial process in students' lives. It is defined as the step that largely defines their personal academic and professional trajectory. Several factors influence this decision, including family environment, socioeconomic conditions, and individual aspirations. To ensure that students' choices are aligned with their capabilities, it is necessary to understand all possible scenarios. In the case of finance, external influences take on particular relevance due to the perception of economic stability and prestige associated with this discipline. These influences lead to internal conflicts for students, especially when family expectations and social pressures do not align with their personal preferences. This research project was born in search of a solution to the problem at hand, which uses a quantitative approach that allows for the identification of patterns and trends among students.