Diseño y desarrollo de una aplicación móvil para mejorar la experiencia del cliente en la clínica veterinaria Oh my Dog , usando buenas prácticas de diseño centrado en el usuario

Abstract

Abstract: This thesis is based on the design and development of a mobile application for the veterinary clinic Oh My Dog, whose purpose is to improve the customer experience through the use of good user-centered design practices. The problems identified were communication difficulties, congestion in appointment scheduling, and a lack of organized access to pets' medical records. The development methodology used is agile, dividing the process into iterative sprints based on specific objectives. The application includes features such as pet management, appointment scheduling and rescheduling, access to medical records, and personalized notifications. These features not only optimize the clinic's internal processes but also ensure an efficient and accessible user experience, promoting a closer relationship between pet owners and veterinary staff. This project will significantly contribute to the well-being of pets and their owners by solving common problems and strengthening trust in veterinary services.